What if a URL has some UTM parameters but not others?

Only the parameters actually present get parsed and shown — missing ones (like utm_term or utm_content) are simply left blank.

Does this work on any URL, or only ones I created myself?

Any URL — paste a link from an email, an ad, or a report you're auditing to see exactly how it's tagged.

Can I use this to check a competitor's campaign tagging?

Yes, it works on any publicly shared link, which makes it useful for reverse-engineering how others structure their campaign tracking.

Does UTM Parser upload my files to a server?

No. UTM Parser runs entirely in your browser using on-device processing, your files never leave your device.

UTM Parser

Extract UTM campaign parameters from a URL.

Runs in your browser

About this tool

A URL loaded with UTM parameters is hard to read at a glance — the campaign, source and medium values are buried in a long query string mixed in with other parameters. This tool pulls out and clearly labels each UTM parameter from a URL (source, medium, campaign, term, content), useful for quickly checking what a marketing link is actually tagged with, or auditing a batch of campaign URLs for consistency.

Frequently asked questions

UTM Link Builder

Build campaign links with UTM tracking parameters.

URL Cleaner

Remove tracking parameters (UTM, fbclid, gclid and more) from a URL.

Hot

QR Code Generator

Create a scannable QR code for a link or text.

URL Shortener

Shorten a long link into a compact, shareable URL.

Barcode Generator

Generate barcodes in common retail formats.

Bulk QR Code Generator

Generate many QR codes at once from a list.

Link-in-Bio Page Maker

Create a simple page linking to all your profiles.

vCard QR Code Generator

Generate a QR code that shares a digital contact card.

WiFi QR Code Generator

Generate a QR code that connects devices to WiFi.

QR Code Scanner

Scan and decode a QR code from an image or your camera.

SMS, Email & Phone QR Generator

Generate a QR code that sends a text, email or phone call.

WhatsApp Link Generator

Create a wa.me link (with a QR code) that opens a WhatsApp chat with a pre-filled message.

PDF Tools

Merge, split, compress and convert PDF files.

Image Tools

Compress, resize, crop and convert images.

Audio Tools

Convert audio files and turn text into speech, or speech into text.

Video Tools

Compress and process video files, right in your browser.

Developer Tools

JSON, encoding, hashing and text utilities for developers.

SEO & Web Tools

Meta tags, sitemaps, schema markup and other on-page SEO utilities.

Data & Spreadsheet Tools

Clean, convert and inspect CSV, TSV and tabular data.

File Tools

Archive, inspect and convert files, right in your browser.

Business Tools

Invoices, quotations, receipts and other business documents.

Social Media Tools

Resize images for social platforms, count hashtags and preview posts.